ROI Tracker

If you need to measure total revenue generated from an email marketing campaign, and you need to do it in real time, then you need Vertex's return on investment (ROI) Tracker.

Revenue tracking traces and collects the links subscribers click (e.g."20% Off Winter Sales Items"), then records the revenue generated from a particular email message. This is a powerful tool to determine the return on investment for your online marketing campaigns.

1. Your customer receives your marketing campaign in their Inbox. An offer or purchasing opportunity leads them back to your site.

2. Once at your site, the customer makes a purchase or completes a transaction.

3. View the revenue your campaign is generating in real time.